Tag: Working with Customer Journey Map

Working with Customer Journey Map

Each CJM consists of a User persona, Stages (sometimes it called Steps or Phases) and Sections.
Cells inside sections are of various types.

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Export Customer Journey Map

Export to Image

  1. Choose Persona.
  2. Set Format:
    • PNG,
    • SVG.
  3. Adjust Setting:
    • Project title,
    • Background,
    • Document creation date.
  4. Set Image Size:
    • Original size,
    • Custom size.
  5. Click Export
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Managing CJM

Create a new CJM

Here is what you need for creating new CJM:

  • Go to Project Desktop,
  • Click on the button Add new CJM,
  • Specify the name of your CJM (you can change it later),
  • On the opened screen, choose how you want to work with the CJM – create by yourself or use a premade template.

Change the CJM’s name

The name of the CJM is set while creating process.
If you want to change the CJM’s name, use the drop-down menu on the top left bar. Select the CJM, hover over its name and click on the pencil icon. Edit the CJM’s name in the appeared window and apply the changes.

Duplicate

Duplication is available on paid subscription plans only.
To duplicate a CJM, use the drop-down menu on the top left bar. Select the CJM, hover over its name and then click on the duplicate icon.

Delete CJM

To delete a CJM, use the drop-down menu on the top left bar. Select the CJM, hover over its name and then click on the basket icon. You will need to confirm, because this action can’t be undone later.

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Customer Journey Map Tool

Customer Journey Map (CJM) is a powerful tool that allows you to create User Experience of a specific segment of your target audience. Structure useful information, channels of communication, the motivation of users and their emotional response within the CJM to reveal as much empathy as possible and improve the product with new insights.

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